If you don't have a free Google My Business Listing yet, you should get started now! You might be missing out on some free and quick advertising. Getting on Google My Business can increase your chances of showing up in Google’s Local Pack, Local Finder, Google Maps, and organic rankings in general.
Benefits of verifying your business.
Google Posts are like mini ads that show up in Google search in your Google My Business listing. When you verify your business, you can start creating posts about current and upcoming events or even post a vehicle!
Not sure what type of Post you should make? Here are just a couple of our ideas:
- Post vehicles with an image, description, and link.
- Post about a sales event with a date and time, then add a link to an events page.
- Post about local or holiday events.
Reviews are the most important aspect of any business today.
How important? 86% of consumers read online reviews for local businesses, and 91% of consumers trust that review over a personal recommendation. Responding to reviews is critical today more than ever, with 89% of consumers reading them.
Unlike Yelp, Google allows you to ethically ask customers for reviews. Did you know that 46% of consumers leave a local business review when asked — with only 66% having been asked for their feedback? Build trust by giving potential customers access reviews before they visit your website or step on your lot.
Let your users initiate a text conversation by supplying your text info in your Google My Business listing. Cover all your communication bases, reach all demographics!
Answer questions your customers may have about you or your dealership. You can even up-vote questions to get the best ones in front of the public. Make sure you watch and answer quickly! Any one can answer a question asked about your business, so stay on top by providing correct and tailored responses.
Adding photos and videos is a great way to humanize your business and get a "behind the scenes" look at what your company is all about. As a dealer, you can simply snap a photo or video with a happy customer or during an event, and upload it to your account.
Customized information about your business
You can manage all aspects of your businesses information. Everything from holiday hours to a tailored business description.